A creative idea that’s been showing up on New York City streets is an ad for Folgers that was created by Saatchi & Saatchi. They’ve placed vinyl covers over NYC manhole covers that look like the top of a cup of coffee (see photos here – http://www.coloribus.com/blog/?p=158) with holes cut so it looks like steam is coming out of the coffee cup. The ad has been praised as a creative idea and have a great look, but is the best thing about waking up really the smell of a NYC sewer?
Creative Folgers Ads
May 4th, 2006
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